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presentation LVMH final correction2
presentation LVMH final correction3
presentation LVMH final correction10
presentation LVMH final correction2
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LVMH contest
April 2018
“La Clé du Jardin de Dior” is the project that my group and I have developed for LVMH contest. This business strategy has been developed for creating a strong and deep personalized experience for each customer of Dior, by defining better the clients’ segmentation as well as the experience crafted to each group accordingly. The key objective is to make customers more acknowledgeable with the values of the brand. This approach allows to create a singular emotional bound between the brand and its customers.
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